Accelerating B2B tech growth with exceptional product marketing
I have 15+ years of experience leading go-to-market strategy and building teams — launching profitable solutions, converting million-dollar deals, and boosting product adoption.
Let's team up and fast-track your way to success.
Product Marketing Support and Expertise
that Power Your Business
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Talent Acquisition
The foundation of successful products begins with people. Unlike recruiting agencies, my comprehensive experience as a technology product professional helps you find the precise talent you need faster.
Job description creation
Candidate screening
Specialized assessments
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Function Optimization & Team Development
Retain a high-performing team that meets business goals. Benefit from expert coaching and tailored process design.
Gap analysis and project support
GTM strategy and team organization
Customized templates
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Fractional Leadership
Ensure long-term success as your business evolves. Receive ongoing product marketing executive leadership on a part-time basis.
Flexible
Budget-friendly
Strategy focused
About Me
I’m Yolanda Thomas, a B2B Tech Product Marketer with over 15 years of experience growing SaaS and data solutions. My experience includes working with industry leaders, including Raptive, PGi, Equifax, ADP, and Business Software Incorporated.
I have honed my expertise in fast-paced, competitive markets with SMBs and large enterprises. This experience has given me a keen sense of how to identify top-notch talent, develop rockstar teams, and lead GTM strategies that drive growth.
Examples of my accomplishments:
Successfully led the delivery of 10 profitable solutions from conception to launch and numerous releases
Developed and executed strategies, securing multi-million dollar deals with Fortune 500 companies
Drove expansion into a new market (Fintech) and doubled revenue
Surpassed product adoption goals by over 100%